Food Waste: Global Best Practices for Grocery Retailers | April 9, 2025

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New research from a recently published study for ECR Retail Loss reveals that in addition to the cost of shrink / recorded losses on food, often over 2% of sales, there is an additional and hidden cost of handling surplus and unsold food that equates to 1.8% of sales. Drawing on over ten years of academic research, this session will explore the different practices that retailers can adopt to reduce these costs, yet at the same time meet shopper’s expectations for full shelves and high quality.

Expect to learn about the latest practices from around the world, in prevention, such as whole crop purchasing and range trimming, and then the management of surplus and unsold food, from dynamic markdowns to innovative donation schemes, including store associate donation program, to support new products and the circular economy initiative.

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Colin Peacock

Colin is an Honorary Visiting Fellow at the University of Leicester, where he is a guest lecturer and a member of the School of Criminology external advisory board. For the last 25 years, he has lead ECR Retail Loss, a platform for collaboration that seeks to find new imaginative ways to tackle the problem of retail loss through collaboration. Over 400 retailers and CPG’s participate in the group’s activities that include commissioning and publishing new research projects, regular in-person and online meetings and Innovation Challenges. Prior to this role, Colin worked for the Procter & Gamble company for 30 years, in UK, European and Global positions in Marketing, Customer Development, Brand Protection and Retail Store Execution. 

Colin has published multiple papers and articles on retail loss, including articles in the Harvard Business Review. In 2009, he co-authored a book entitled: New Loss Prevention: Redefining Shrinkage Management, published by Palgrave Macmillan.